Turning my experience from creating Alchemy Beauty Academy into a unique one-on-one training program!
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Are you passionate about makeup and dream of taking your skills to the next level? Do you aspire to become a professional makeup artist or specialize in areas like bridal, event, print work, headshots, branding shoots, editorials, or e-commerce? Look no further! We are thrilled to introduce our 3-Month Makeup Artistry Mentorship Program, your personalized roadmap to success in the makeup industry.

**Why Choose Our Makeup Mentorship Program?**

## 1. Custom Roadmap: Your Journey, Your Way

At our makeup mentorship program, we understand that each artist's journey is unique. That's why we provide a custom roadmap that's tailored specifically to you. Whether you're an experienced makeup artist looking to refine your skills or an aspiring artist ready to break into the industry, our program is designed around your individual goals and ambitions. Your success is our priority.

## 2. Goal Development: Setting the Stage for Success

Setting clear, achievable goals is essential for success in the makeup industry. Our mentorship program places a strong emphasis on goal development. We work closely with you to define and refine your objectives, ensuring you're on the right path to achieving your dreams. With our guidance, you'll create a roadmap that keeps you motivated and on track.

## 3. Weekly Zoom Check-Ins: Your Accountability Partner

Accountability is key to progress, and we're committed to your success. Our program includes weekly 40-minute Zoom check-ins with your mentor. These sessions provide the perfect opportunity to discuss your progress, receive personalized feedback, and have all your burning makeup questions answered. With us by your side, you're never alone on this journey.

## 4. Hands-On Makeup Sessions: Putting Theory into Practice

Theory is crucial, but nothing beats hands-on experience. Our program includes a monthly 2-hour, in-person makeup session where you'll put your knowledge into practice, refine your techniques, and gain confidence in your artistry. These sessions cover a wide range of makeup styles and applications, catering to your interests and career goals.

## 5. Specialization Opportunities: Your Path, Your Choice

Are you looking to specialize in bridal makeup, event looks, print work, headshots, branding shoots, editorials, or e-commerce makeup? Our mentorship program offers insights and hands-on experience in these specific areas. You'll learn the nuances of each specialization and gain the skills required to excel in your chosen field.

## 6. Building Your Portfolio: Capturing Your Best Work

A striking portfolio is essential for any makeup artist's journey. Our program helps you not only create stunning makeup looks but also guides you on how to capture and present your work effectively. A strong portfolio is your ticket to attracting clients and showing off your skills.

## 7. Industry Insights: Navigating the Beauty Landscape

Stay up-to-date with the latest trends, products, and industry insights. Our mentors have years of experience and can provide valuable advice on navigating the makeup industry, building your brand, and finding clients. We'll help you understand the industry inside and out.

**Get Ready to Elevate Your Makeup Skills!**

Whether you dream of working with brides on their special day, creating stunning looks for photoshoots, or becoming an editorial makeup artist, our Makeup Artistry Mentorship Program is your stepping stone to success. Don't miss this opportunity to elevate your makeup skills, gain industry knowledge, and build a rewarding career doing what you love.

Join our makeup mentorship program today and let us help you reach your full potential as a makeup artist. Your dreams are within reach, and we're here to make them a reality.

Are you ready to take the first step toward your makeup mastery journey? Enroll today and embark on a transformative experience that will shape your future in the world of beauty and artistry. Your success story starts here!

​As a makeup artist, I am often asked by clients whether they really need to hire a professional makeup artist for their branding shoot or headshots. My answer is always a resounding yes! In this blog post, I'll explain why hiring a makeup artist is so important for these types of photoshoots.

Firstly, a professional makeup artist has the knowledge and expertise to create a polished and professional look that represents your personal brand. They have an understanding of how makeup looks on camera and how to create a look that complements your wardrobe, the background of your photos, and the overall vibe of your shoot. They can also use products and techniques that are specifically designed for photography, ensuring that your makeup looks flawless in your photos.

Secondly, getting your makeup done by a professional makeup artist can help you feel more confident and relaxed during your shoot. When you look and feel your best, it shows in your photos. You'll feel more comfortable in front of the camera, which can lead to more natural and authentic-looking photos.

Thirdly, a professional makeup artist can help save you time and stress. By hiring a makeup artist, you don't have to worry about doing your own makeup or finding the right products for your skin type and tone. You can sit back and relax while your makeup artist works their magic, knowing that you're in good hands.

Lastly, hiring a makeup artist for your branding shoot or headshots can help you make the most out of your investment. Your photos are a reflection of your personal brand, and they will be seen by potential clients, employers, and followers. By investing in professional makeup, you'll be ensuring that your photos look polished and professional, which can help you stand out in a crowded market.

In conclusion, hiring a professional makeup artist for your branding shoot or headshots is a wise investment in your personal brand. They can create a look that complements your personal style, wardrobe, and the overall vibe of your shoot. They can help you feel more confident and relaxed, save you time and stress, and help you make the most out of your investment. So, don't hesitate to hire a makeup artist for your next shoot - you won't regret it!

I have been working like a mad woman with every spare moment I have since the beginning of 2020 on an absolute passion project of mine. At this point I am practically bursting at the seams wanting to shout it from the rooftops because I am so beyond proud of what myself and my business partner have accomplished (surprise! I've teamed up with another amazing and talented artist to make this happen).  Now that we are officially into our 2nd year in business I would love to share a little bit about what we have been able to accomplish!

In an ever-changing industry, finding a training program that fits your needs might seem like an impossible task. That's where we come in! Enter Alchemy Beauty Academy, which was founded by some of the industry’s finest working professionals.
We aren’t instagram famous. We are working artists who understand what it takes to make it in this industry and who care about making sure the next generation of artists get the support they need to thrive. With our combined experience of over 25 years, we are thrilled to get to share our expertise and knowledge with you.
Instructors & Co-Founders: Myself (Kimm DiCato) & My business partner Hollie Berry  are a 2 woman show making this all happen. 

Read our feature in Discover Magazine to learn more about us
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The mission of Alchemy Beauty Academy is to create a welcoming educational environment. One that students of all ages and backgrounds can come together in their pursuit of beauty careers and become a community. As a student-centered establishment our focus will be on enabling personal growth and fulfillment to all who enter our program.
It is our vision to empower aspiring artists to pursue their dreams by providing makeup and hairstyling education that encompasses not only technique, but also theory and business training, giving graduates the well rounded skills necessary to thrive in the industry. Alchemy Beauty Academy will focus on Quality over Quantity in all aspects of our business. 

• Those who are licensed but are interested in learning all the things that aren’t covered in cosmo/ esti school
• Aspiring makeup artists who don’t know where to start and are looking for guidance
• People interested in a career in the beauty industry but aren’t sure where they fit in

Our Courses/ Programs are for you if...
🝔 You’re interested in becoming a working Makeup Artist and you want to learn how to do it the right way from the very beginning⠀⠀⠀⠀⠀⠀⠀⠀⠀
​🝔 You want to figure out how to do Makeup Artistry or Hair Styling professionally so you can leave your job and do it full time⠀⠀⠀⠀⠀⠀⠀⠀⠀
​🝔 You have big dreams that go beyond just being behind the chair in a salon ⠀⠀⠀⠀⠀⠀⠀⠀⠀
​🝔 You thrive best with in-person instruction and want to kickstart your career ahead of the game instead of struggle for years trying to figure out the beauty industry on your own ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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No previous formal makeup application or hair styling experience or education is required but students should exhibit a strong connection to the art of makeup and/or hair and have an interest in professional makeup artistry and/or freelance hair styling as a career. The following are ideal characteristics of a Alchemy Beauty Academy student: Artistically inspired with a strong creative intuition, self-motivated and driven to succeed, experienced or interested in the beauty industry, including fields such as cosmetology, esthetics, hairstyling, cosmetic retail or other related industries, background in fine arts, painting, drawing, sculpting, photography and/or other related fields, strong interest in gaining makeup and/ or hair experience.

We had an amazing 1st year at ALCHEMY BEAUTY ACADEMY and I would like to celebrate our amazing 1st year with all of you.

Here are some of the stats from this year...
14 Incredible Students 
2.5 Terms (had to pause enrollments for part of Term 2  while waiting for the vaccines to roll out)
4 Guest Speakers
3 Portfolio Workshops 
4 Master Beauty Alchemist Graduates
8 Private Lessons with current students and grads
2 Studio Rental Event/ Training
7 Brand Partnerships Established
800+ hours of In-Class Training Completed


Thank you to every single person who has come through our doors at Alchemy over this last year. We are so grateful for the support and love. Beyond proud of all of our graduates and we are feeling truly humbled to have had such an amazing first year.

An Easy Wedding Beauty Planning Timeline
At your wedding, all eyes will be on you. Since you’ll have a photographer capturing every special moment and lots of loved ones to catch up with, it’s natural you’ll want to look and feel your best. But where should you start? I’ve had the pleasure of helping many couples prepare for their special day. Now, I want to share some of those tips with you! Read on to learn my easy wedding beauty planning timeline.
9-12 Months Before
Once you have your date locked in, it’s time to start researching nearby vendors. This includes everything from skin-clearing (and stress-relieving!) facials and an amazing nail technician to your makeup artist and hairstylist. 
6-9 Months Before
Since popular vendors book up quickly, getting all of your contracts signed and retainers paid around the 6-9 month mark is essential. At this time, you should start getting inspiration for what you want your “look” to be. For example, are you going for something light and effortless? Or more dramatic and bold? Time to schedule your preview session with your selected makeup artist and hairstylist to work out all the details of your beauty look for the big day.
4-6 Months Before
4-6 months before your wedding is the ideal time to start your treatments. After all, the last thing you want is to experiment with a new skincare regimen right before your wedding only to find out shortly after that you’re allergic. Plus, some treatments, like teeth whitening with your cosmetic dentist, make take more time than you anticipated. So, it’s best to start early.
1 Month Before
With about four weeks left until your wedding, it’s now time to finalize all of your appointments. This can include a spray tan, haircut, massage, and any other measures you are taking to look and feel your best on your wedding day. This is also a good time to start drinking plenty of water and sticking to well-balanced meals. Both of these measures will help maintain your energy levels.
1-2 Weeks Before
With only one or two weeks left before your wedding, it’s now time to attend all of those appointments you scheduled. If you need a final teeth whitening treatment to truly make your smile shine, this is the perfect time to do so. Make sure to bring along some inspiration pictures to show your hair colorist and your nail technician. That way, you can get the exact look you’re going for heading into your big day.
The Day Before
The day before your wedding is here! While it’s natural to have lots of adrenaline, it’s important that you do your best to relax. Consider drawing yourself a bubble bath, watching a feel-good movie, pouring your favorite wine – whatever it takes to create a calming atmosphere so you can have a restful sleep the night before. Self-care is a part of your beauty routine!
Your Wedding Day!
Following this beauty timeline will ensure that the bulk of your beauty treatments have been done – from getting your hair colored, teeth whitened, nails manicured, to visiting a facialist – all that’s left to do is let your day of beauty team take care of the rest and you get to sit back, relax, and enjoy your special day!